The challenge
With pressure from among others the entertainment industry, national governments and technology developments - transparency and sustainability have become preconditions to keep being successful in the future. More than ever cooperation is essential: we are beyond ruling out collaborations with other organizations just for matters of non-compatibility or supposed independency.
Expanding organizations' networks and serving the interests of the industry and right-holders is our challenge for the coming years. Where there's overlap, we'll target collaboration. Collecting societies will need to secure their independency by distinguishing themselves further and improve their added value. It's a necessity to start thorough co-operations with other organizations in order to enrich industrial processes and reduce costs.
The changing ways in cooperating come down to adjusting company-procedures and systems. With the usage of CBIRDS, combined with your own distribution cycle, you've got the perfect solution in hand. On the one you got CBIRDS' flexibility to achieve collaborations and cost-cuts. On the other hand there's your own particular application for distribution.
